New16_jls_resume

Jessica
Stuart






















































































































































 491 PARK PLACE, APT. 3R • BROOKLYN, NY 11238 PHONE (917) 279-1790 • EMAIL [email protected] McGarry Bowen, Publicis Modem Current and previous clients: Cartier, LG, SoftSheen-Carson, Citibank, LensCrafters, Sanofi-Pasteur, Chevron, WillYouJoinUs, Northrop Grumman LBi (formerly IconNicholson) — New York, NY Associate Creative Director • Managed, mentored, and motivated copywriters, art directors, and UX designers across multiple accounts • Developed, directed, and concepted campaigns, websites, and videos for clients including SAVELLA, REYATAZ, Positive Charge AIDS initiative, BARACLUDE, and Milagro Tequila • Aligned with project management to ensure the accuracy of the creative scope, schedule, and budget • Helped structure and build the agency’s content discipline, sourcing new talent and creating standardized templates and processes for internal and external copywriters and content managers • Nurtured multiple client relationships and sold-in new work • Participated in new business pitches and succeeded by being part of the creative team to help the agency win digital AOR for a major global brand Publicis Modem — New York, NY Senior Copywriter/ACD • Managed and led a team of copywriters and art directors across multiple projects and new business pitches • Produced interactive and integrated campaigns, websites, videos, and applications for clients including LG, AMBIEN CR, Matrix Biolage, Dice, General Mills, Marriott, Capgemini, Corona, Citibank, Sirius Satellite Radio, and Yellowtail • Strategized and concepted for new business pitches and internal agency projects • Increased agency client roster by being part of the lead creative team to win two new accounts Deutsch — New York, NY Senior Copywriter • Managed and mentored freelance copywriters and art directors across multiple projects • Executed integrated campaigns and website content for clients including IKEA, Tylenol, Motrin, Imodium, St. Joseph aspirin, Simply Sleep, and Ortho ELMIRON • Concepted for new business pitches and participated in the agency’s responses to RFPs • Succeeded by being part of the creative team to win the agency two new business pitches worth over $100M Wunderman — New York, NY Copywriter • Wrote website, direct email, and online advertising content for Chevron, Pfizer for Living, and ZYRTEC • Exceeded ZYRTEC marketing goals for 2004. Results included response rates upwards of 20%, a 170% lift in web traffic to ZYRTEC.com, a measurable increase in pill usage, and 154K new ZYRTEC members • Succeeded by being part of the lead online creative team to win the agency the multi-million dollar CHANTIX account • Collaborated on a number of new business pitches for TIME, CNN, Exubera, and Tanqueray, among others Michael Page International — New York, NY • Wrote, edited, and designed external marketing materials, including website copy, advertisements, one sheets, presentations, brochures, and RFPs • Managed all of the marketing and PR efforts supporting the brand and the launch of each new US office • Successfully re-launched the US website by integrating and editing site content from MPI's global network • Managed and optimized MPI's online presence and brand positioning • Negotiated advertising contracts with major newspapers and industry publications • Supported a consultancy team of over 40 individuals across five US offices and interacted with UK counterparts on a daily basis • Wrote, edited and optimized content on various Ford Motor Company websites, including FordCredit.com and FordFinancial.com • Articulated RAW Interactive's strengths in response to RFPs, and worked in tandem with members of the design, strategy, and new business departments • Served as a creative resource in brainstorming taglines, unique URLs, product names, and proposals Organic, Inc. — New York, NY • Executed media campaigns, promotional sitelets, and direct emails for a varied roster of clients including LEGO, Avis, POWERaDE, Barq's, and Cherry Coke, among others • Successfully extended various Coca-Cola brands via their first ventures in online promotions • Developed creative strategies and solutions for clients that focused on innovation and ROI • Managed and exceeded client expectations, often times selling-in new work Microsoft/Sidewalk.com — Boston, MA • Wrote, designed, and produced promotional web pages on a local and national level • Established and maintained promotional relationships with advertisers and external partners • Wrote and produced company’s top two performing e-newsletters, which were sent out to 20,000+ subscribers a week • Wrote and designed promotional and direct marketing materials • Represented company at trade shows and assisted in coordination of offsite events FREELANCE Neuwing Energy :: Copywriter/Editor Reservocation :: Associate Editor :: www.reservocation.com Buck Baker School of Racing :: Copywriter/Editor Savonix Corporation :: Copywriter for online product demo script :: www.savonix.com Tremont 647 :: Copywriter :: www.tremont647.com DBK Events :: Assistant Event Coordinator Bluefly :: Copywriter :: www.bluefly.com 2006 Internet Advertising Competition Award Best Energy Interactive application—Chevron: WillYouJoinUs.com EDUCATION Boston University College of Communication — Boston, MA Bachelor of Science, cum laude, in Advertising, Minor in French — GPA: 3.47 • Trained in Clear Health Communications (CHC) web principles • Knowledge of Photoshop, Illustrator, InDesign, PowerPoint, and Excel • Experienced in web design using Dreamweaver and basic HTML • Intermediate skills in French (written and oral) • US Sailing Keelboat Certification (2012)

Source: http://www.jessstuart.com/jls_resume.pdf