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0151 networking tactics for directors.doc

Director Development Shorts
Networking Tactics For Directors

Overview
As a follow up to Director Development Short # 150, here are a litany of networking
actions for Directors.
Discussion
Think of your networking efforts as weaving a giant net. Every contact you make, every
interaction you have and everything you do serves to add a strand to that net, each
making the net a little wider and a little stronger.
Given that mindset, the question becomes, “What are the litany of actions and activities
that I can undertake that will serve to build this net?”
The reality is that you are only limited by your own creativity and personal motivation in
undertaking actions and activities for networking AmSpirit Business Connections. The
remainder of this document serves as a means to get that brainstorming process started.
Below are seven different categories. Under each category there are several
specifications and activities that you can use to further network yourself and AmSpirit
Business Connections. Review each to determine what you are doing, what you should
be doing and what unlisted things you could be doing.

Networking Accountability Checklist

General Networking

□ Have meaningful contact or exchange with any of your contacts, who is … Someone with whom you are only acquainted. □ Make a connection with someone new, whether they are on your target list or not, who is … □ Just someone to make aware of AmSpirit Business Connections. This program and this document are the sole property of AmSpirit Business Connections, Inc. and are intended for the direct benefit
of its membership within the organization. The copyrights laws of the United States and similar international laws govern the
protection of this intellectual property. Any reproduction or electronic transmission of this program or document, whether in whole or
in part, is prohibited without the express written consent of AmSpirit Business Connections, Inc. Copyright AmSpirit Business
Connections, Inc. 2010
For more information, contact Frank Agin at (614) 476-5540, (888) 509-5323 o
C:\LAN_FILES\AmSpirit Business Connections\AmSpirit.Com Stuff\Quarterlys & Shorts\Development Shorts\0151 Networking Tactics For Directors.doc
□ A potential member of AmSpirit Business Connections. □ Not a potential candidate for membership, but who is associated with many □ Attend an event with potential for personal interaction (even though the format is somewhat open), which might include a chamber after-hours, business open house or golf outing. □ Attend and have meaningful involvement at a meeting of a structured or □ Volunteer your time for any charitable, civic or school initiative or a trade
General Promotion

□ Send out one of the electronic brochure to prospective members. □ Send out a press release related to an existing or proposed Chapter of AmSpirit □ Send out a press release related to yourself as a Director within AmSpirit Business Connections or AmSpirit Business Connections itself. □ Conduct an informational meeting or open house to generate interest in and/or provide information about AmSpirit Business Connections. □ Conduct a new Chapter planning meeting where you to work with a core of □ Give the AmSpirit Business Connections Establishing A Chapter Presentation and review the Establishing A Chapter Checklist.
Correspondence

□ Send the a letter or e-mail to contacts that could be in AmSpirit Business Dear [Name]: I hope all is well [and perhaps another polite pleasantry depending on your relationship]. I am putting together a select group of entrepreneurs, sales representatives and professionals for the purpose of exchanging qualified referrals … I thought you would be the perfect [BLANK] to add to that mix of business types. This group will only have one person in each business category, so you would be the only [BLANK]. If you are interested in learning more, please give me a couple of good times that we can either talk on the phone or perhaps meet for coffee. This program and this document are the sole property of AmSpirit Business Connections, Inc. and are intended for the direct benefit
of its membership within the organization. The copyrights laws of the United States and similar international laws govern the
protection of this intellectual property. Any reproduction or electronic transmission of this program or document, whether in whole or
in part, is prohibited without the express written consent of AmSpirit Business Connections, Inc. Copyright AmSpirit Business
Connections, Inc. 2010
For more information, contact Frank Agin at (614) 476-5540, (888) 509-5323 o
C:\LAN_FILES\AmSpirit Business Connections\AmSpirit.Com Stuff\Quarterlys & Shorts\Development Shorts\0151 Networking Tactics For Directors.doc
□ Send a letter or e-mail to contacts that would NOT be a candidate for AmSpirit Business Connections, but who likely associates with them such as the one below: Dear [Name]: I hope all is well [and perhaps another polite pleasantry depending on your relationship]. In addition to [INDICATE CURRENT BUSINESS OR PROFESSION], I am associated with AmSpirit Business Connections, which works to establish and support groups of entrepreneurs, sales representatives and professionals for the purpose of exchanging qualified referrals. While I know that this sort of organization may not be for you, if you know of any small business professionals that could benefit from a steady flow of quality referrals, please refer them to me. If you would like to learn more about AmSpirit Business Connections, please give me a couple of good times that we can either talk on the phone or perhaps meet for coffee. □ Send a letter or e-mail to all other contacts alerting them to your affiliation with AmSpirit Business Connections such as the one below: Dear [Name]: Just to let you know, In addition to [INDICATE CURRENT BUSINESS OR PROFESSION], I am associated with AmSpirit Business Connections. Through this organization, in the [AREA] I will work to establish and support groups of entrepreneurs, sales representatives and professionals for the purpose of exchanging qualified referrals. If you know of any small business professionals that could benefit from a steady of flow of quality referrals, please refer them to me. I would appreciate an opportunity share with them how AmSpirit Business Connections could serve to benefit them.
Expert Positioning & Personal Development

□ Publish an article related to networking for a publication outside of AmSpirit □ Deliver a speech or make a presentation related to networking outside of AmSpirit □ Do something to develop yourself professionally, such as read a book, listen to This program and this document are the sole property of AmSpirit Business Connections, Inc. and are intended for the direct benefit
of its membership within the organization. The copyrights laws of the United States and similar international laws govern the
protection of this intellectual property. Any reproduction or electronic transmission of this program or document, whether in whole or
in part, is prohibited without the express written consent of AmSpirit Business Connections, Inc. Copyright AmSpirit Business
Connections, Inc. 2010
For more information, contact Frank Agin at (614) 476-5540, (888) 509-5323 o
C:\LAN_FILES\AmSpirit Business Connections\AmSpirit.Com Stuff\Quarterlys & Shorts\Development Shorts\0151 Networking Tactics For Directors.doc
Social Media

□ Make a post on LinkedIn, Facebook or Twitter to attract potential members such I am involved with a growing group of small business professionals in the [BLANK] area and we are looking for an established and trustworthy [BLANK] that we can refer our clients. If you are interested, contact me. □ Make a status update post on LinkedIn, Facebook or Twitter to generate awareness about AmSpirit Business Connections or your activities related to it such as something like one of the following: o [NAME] is headed to the [BLANK] Chapter of AmSpirit Business Connections to do the training presentation “Tracking Down New Members”. o [NAME] is reminding everyone that tomorrow there is an AmSpirit Business Connections area wide event at [TIME] at [LOCATION]. o [NAME] is giving a presentation on the [PROGRAM TITLE] to the □ Do anything on social media related to joining a group, creating a group, generating discussion, conducting a poll, or asking or answering a question. • Make any status update post, whether personal or professional, that serves to create exposure for your personal brand or interests, whether sort of a mini-press release or make a value-added posting like one of the following: • [NAME] is participating in the Junior Achievement Bowl-A- • [NAME] is reading John C. Maxwell’s “21 Irrefutable Laws of • [NAME] is taking the afternoon to relax and enjoy the Ohio • A motivational thought or inspirational quote • An informational tidbit related to your industry or business • An idea or insight related to professional networking or This program and this document are the sole property of AmSpirit Business Connections, Inc. and are intended for the direct benefit
of its membership within the organization. The copyrights laws of the United States and similar international laws govern the
protection of this intellectual property. Any reproduction or electronic transmission of this program or document, whether in whole or
in part, is prohibited without the express written consent of AmSpirit Business Connections, Inc. Copyright AmSpirit Business
Connections, Inc. 2010
For more information, contact Frank Agin at (614) 476-5540, (888) 509-5323 o
C:\LAN_FILES\AmSpirit Business Connections\AmSpirit.Com Stuff\Quarterlys & Shorts\Development Shorts\0151 Networking Tactics For Directors.doc

Chapter Meeting Activities

□ Attend A Meeting of AmSpirit Business Connections. □ A Regular Chapter or Board Meeting For Your Home Chapter. □ A Regular Chapter or Board Meeting For Another Chapter. □ Give a qualified referrals within your Chapter of AmSpirit Business Connections. □ Give a qualified referrals in a Chapter of AmSpirit Business Connections other □ Bring a guest to your Chapter of AmSpirit Business Connections. □ Bring (or send) a guest to a Chapter of AmSpirit Business Connections other than □ Do an AmSpirit Business Connections training or facilitation program at any
Area Wide Activities

□ Attend a social hosted by your Chapter of AmSpirit Business Connections. □ Attend a social hosted by a Chapter of AmSpirit Business Connections other than □ Attend an AmSpirit Business Connections area wide event, such as a MORE □ Be the emcee at an AmSpirit Business Connections area wide event, such as a □ Be the featured presenter at an AmSpirit Business Connections area wide event. This program and this document are the sole property of AmSpirit Business Connections, Inc. and are intended for the direct benefit
of its membership within the organization. The copyrights laws of the United States and similar international laws govern the
protection of this intellectual property. Any reproduction or electronic transmission of this program or document, whether in whole or
in part, is prohibited without the express written consent of AmSpirit Business Connections, Inc. Copyright AmSpirit Business
Connections, Inc. 2010
For more information, contact Frank Agin at (614) 476-5540, (888) 509-5323 o
C:\LAN_FILES\AmSpirit Business Connections\AmSpirit.Com Stuff\Quarterlys & Shorts\Development Shorts\0151 Networking Tactics For Directors.doc

Source: http://www.amspirit.com/pdf/0151.pdf

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